Authoritative advice from America Online's small-business expert, completely revised and updated- now covering the Internet and the world of E-commerce.
In practical, no-nonsense fashion, nationally recognized business expert Janet Attard provides detailed information on how to successfully start and maintain a home office or small business. In an easy to-use question-and-answer format, she offers practical explanations and timely solutions to nearly a thousand real-life business challenges. Subjects range from the practical to the strategic, from choosing the right business to planning and financing, from marketing and publicity to insurance, tax issues, intellectual property law, and much more.
This new edition has been completely revised and updated to keep up with the rapid changes in the world of small business brought about by the advent of the Internet. Attard offers a wealth of knowledgeable advice on building websites, Internet marketing, E-commerce, and covers all the technical, legal, and practical issues with which the small-business person must be familiar.